The site is located to the west of Bishops Itchington, fronting Plough Lane and wrapping around recent development towards Gaydon Road. The land is covered by Stratford-upon-Avon District Council and is currently used as Farmland.

Bishops Itchington is a category one service village and approximately 3 miles from Southam and 6 miles from Leamington Spa centre with easy access to all facilities, a train station and the M40 Motorway.

Terra are promoting the site for residential development due to the limited constraints associated with the site alongside the sustainability of Bishops Itchington as a major service village.